We are seeing a growing number of customers using Apple hardware and many have requested support from Autodesk to use our applications on that platform. Autodesk is now officially supporting Apple Boot Camp, a component of the Mac OSX operating system that enables customers to run Windows on their Apple Hardware, for users of AutoCAD 2010 software, 3ds Max 2010 software, 3ds Max Design 2010 software, Autodesk Inventor 2010 software, Autodesk Revit Architecture 2010 software, Autodesk Revit Structure 2010 software and Autodesk Revit MEP 2010 software. This will enable you to run 3ds Max at full speed on a Mac and leverage its native graphics capabilities. We know some customers have been successfully running 3ds Max under Boot Camp for years, so we’re pleased to finally offer official support. Autodesk also offers a number of products that natively support Mac OSX, see www.autodesk.com/mac
for more details.
There are known issues when accessing the application through a virtualization environment so I would caution you to not do this. Accessing the Boot Camp partition and launching 3ds Max via a VM will likely result in your license information becoming corrupt and eventually timeout. We are currently working to extend support for the same products currently supported via Boot Camp to a virtualization environment.