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Posted: Aug 20, 2009
Category: Autodesk 3ds Max, Announcements

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Simplified Upgrade Pricing Begins March 16, 2010

Autodesk is introducing a new, streamlined upgrade pricing model on March 16, 2010. Under our current upgrade pricing model, the price of your upgrade depends on which product release you own. After March 15, 2010, your upgrade from any of the three previous software releases will cost 50 percent of the price of a new license, no matter which release you own.

For a limited time Autodesk will provide discounted pricing on eligible* upgrades, cross-grades, and retroactive Subscription fees from the Autodesk® 3ds Max® 9, 2008, and 2009 releases.

The Autodesk Upgrade and Retirement Program promotion is a multiphase program for customers using the three previous software releases who want to move to the latest Autodesk software release.

The following is an outline of the promotional offer:

Phase	Promo Dates	With Autodesk Subscription	Without Autodesk Subscription (Upgradeable Products Only)
Phase 1	Offer expired July 17, 2009	30% off SRP	20% off SRP
Phase 2	July 18-October 16, 2009	20% off SRP	15% off SRP
Phase 3	October 17-January 15, 2010	10% off SRP	N/A

*The eligible product list and pricing may vary by location. Please go to www.autodesk.com/upgrade or contact your Autodesk Authorized Reseller for more information.

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Newest users comments View All 4 Comments

Posted by Shane Griffith on Aug 21, 2009 at 11:03 AM

For simplicity sake I will reference prices in US dollar as the SRP in the US closely aligns to our GRP (Global Reference Price). There are several local market factors that might make this different in your region of the world so please contact your Autodesk Authorized Reseller for more information.

Today an upgrade from 3ds Max 2009 to 3ds Max 2010 is 895 (SRP US dollar), from 3ds Max 2008 it’s roughly 2x that, and From 3ds Max 9 its 3x (wo legacy promo). The majority of the upgrades for 3ds Max occur at +2x as for most subscription is the more affordable option at 495 (SRP US dollar).

	Posted by jonhuhn on Aug 21, 2009 at 10:42 AM
Ok, this thins screwing up my comments. I guess you can't type a dollar sign and the numbers without it changinig them for some reason. I mean to say current upgrade cost is 800 dollars, and new cost will be 1750.

	Posted by jonhuhn on Aug 21, 2009 at 10:41 AM
Oops, I meant 0, not 0.

	Posted by jonhuhn on Aug 21, 2009 at 10:38 AM
Hi, Shane So I want to clarify to be sure I understand. Prior to this new pricing scheme, the cost to upgrade from Max 2009 to 2010 without subscription was 0, and after this new scheme it will be 50 (not taking into account the temporary promotion)?